GEO / AI Search Optimization
We make contractors and professional service businesses across Greater Los Angeles the answer AI gives — structured data, entity consistency and content built so ChatGPT, Gemini, Perplexity and Google AI Overviews cite you by name when someone asks who to call.
Search is changing from ten blue links to one recommended answer. This is the work that makes the answer you.
When someone asks AI who to call, be the name it says.
One answer, not ten links
AI assistants do not show a results page. They recommend one, maybe three, businesses. Being fourth is the same as being invisible. The work is getting into that short list.
Built on structure, not tricks
AI systems read the same signals Google does — schema, entity consistency, citations, real authority — but weight them differently. We build the structure that machines can verify, not content stuffed with prompts.
Verifiable everywhere
Your name, address, phone, services and hours have to agree across your site, your Google Business Profile, directories and social profiles. Inconsistency is how AI decides you might not be real.
Measured, not assumed
We track what the major assistants actually say when asked about your service in your area, monthly, and report where you appear and where a competitor does instead.
What GEO actually does
A growing share of “who should I call” questions never reach a search results page. They are asked to ChatGPT, to Gemini, to Siri, or answered by the AI Overview at the top of Google before anyone scrolls. GEO is the work that makes those systems name your business — and it is early enough that most of your competitors have not started.
The answer, not a result
“Who is a good commercial refrigeration company near Burbank?” gets a name, not a list. GEO is about being that name.
First-mover advantage is real
AI systems anchor on businesses they have already learned to trust. The earlier you are cited, the more that citation reinforces itself.
Protects the traffic you already have
AI Overviews now sit above the organic results for many local searches. If you are not in the overview, the ranking you worked for is under it.
Wondering what AI says about you? Start with a check.
How we get a business cited by AI
Most GEO advice is guesswork dressed up as strategy. We build it the way we build everything: on the structured data, entity architecture and local signals we have been layering across client sites for years — because those are exactly what large language models use to decide whether a business is real and relevant.
Entity architecture
One canonical description of your business — name, services, areas, credentials, people — expressed identically in schema, on the page, and across every profile. AI systems reward businesses that are unambiguous.
Schema that AI can follow
LocalBusiness, Service, Offer, FAQPage, Person — linked into a single connected graph rather than scattered fragments. We have built this for five-city service businesses and it is the foundation here.
Content written to be quoted
Direct answers to the questions people actually ask AI, in the format assistants prefer to cite: specific, factual, attributable. Not marketing copy the model learns to skip.
Reported against what AI actually says
Each month we ask the major assistants the questions your customers ask and record the answers. You see where you appear, where you do not, and what changed.
The foundation, already in practice
A five-city entity Google understands
More than 400 connected schema nodes across two states, one consistent business identity per city, and a Google Business Profile treated as a data source rather than a listing. The structure that put the business in the map pack in five markets is the same structure AI systems read when deciding who to recommend.
A niche authority, made machine-readable
A specialist clinic with three locations and real credentials. We expressed each location, each exam type and each provider as a distinct, consistent entity in schema and on the page, so that a question like “where can a pilot get an FAA medical in Washington” resolves to one clear answer.
From baseline to citations in ninety days
Baseline
Entity & Schema
Citable Content
Monitor & Extend
GEO by industry
People ask AI different questions about different trades. “Who can fix a walk-in cooler tonight” and “which dentist takes my insurance” need different signals to answer. We build for the questions your customers actually ask.
Contractors & home services
Urgency and location dominate the question. Service-by-area entities, real-time availability signals and review velocity are what make AI name you for the 11pm emergency.
HVAC & refrigeration
Brand and equipment expertise are what get asked about. Structured data on the systems you service, and content that answers the technical question, is what AI cites.
Medical & dental
Credentials, insurance, procedures and provider identity have to be machine-verifiable. Person schema and precise service definitions carry the weight here.
Professional services
Expertise questions with long answers. Authoritative, attributable content and a clear entity graph are what turn a general question into your name.
Pricing that starts where your foundation starts.
We’re a boutique agency by choice. Limited capacity means the businesses we work on get the time they need. GEO is scoped to your existing foundation — if the schema and entity work is already in place from our SEO or web design, it starts lower. Priced on scope, month to month.
No long-term contracts
Foundation
For businesses without connected schema or a consistent entity yet. Baseline, entity architecture and the structured data AI systems need to trust you.
scoped
on request
5 slots available
Cited
Everything in Foundation, plus citable content written for the questions your customers actually ask, with FAQ schema on every answer.
scoped
on request
most popular
Authority
Multi-location businesses and competitive categories. Full entity graph per location, ongoing content, and the authority work that makes you the default answer.
scoped
on request
priced on scope
Los Angeles
GEO across Greater Los Angeles
Ask an AI assistant for a plumber in Pasadena and a plumber in Long Beach and you will get different names. The systems understand Los Angeles as dozens of local markets, exactly as customers do. We build your entity so that it is the answer in the neighborhoods you actually serve — not lost in a county-wide blur.
Areas we build for: Hollywood, West Hollywood, Beverly Hills, Santa Monica, Culver City, Downtown LA, Pasadena, Glendale, Burbank, Sherman Oaks, Long Beach and Orange County.
- faqs
Common questions about GEO
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What is GEO?
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Do I need GEO if I already do SEO?
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How much does GEO cost?
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How do you measure it?
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How long does it take to be cited?
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Is this just stuffing pages with questions?
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Which AI platforms do you target?
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Does my Google Business Profile matter for GEO?
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Who owns the work?
Still have questions? Book a call or call (323) 897-1129.
